Radio sales is often overlooked by college students when exploring career choices. On-air broadcasting gets all of the attention. Yet more opportunities exist in sales: monetary rewards are generally higher, management opportunities are increased, and job satisfaction is high. If only students knew of these benefits. This session addresses the questions, “What is a typical day in a salesperson's life?” and “Where can educators find real-world training products for use in the classroom?” Moderator: John Potter, Radio Advertising Bureau
