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Sunday, April 15 • 4:30pm - 5:15pm
Bob Dotson, NBC News national correspondent, TODAY; Creating Effective Storytellers in the Age of Twitter

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Bob Dotson has been in more motel rooms than the Gideon Bible, crisscrossing this country, four million miles, practically non-stop, for forty years, searching for people who are practically invisible, the one who change our lives, but don’t take time to Twitter and tell us about it.  They may not run for President or go on talk shows, but without their contribution, the kind of country we love would not exist.  These are people with thoughtful solutions to problems we all face, incredible ideas that work, a blueprint for our own dreams and a way to make America better.  The country survives and thrives because of all those names we don’t know, ordinary people who live life with passion, who succeed not just on talent and hard work, but curiosity and imagination.

Bob's speech will show - step by step - how you can teach your students to quickly find fascinating stories  and make them memorable:

*  The truck driver who taught microsurgery.

*  The fourteen year old who invented television.

*  The brothers who searched for sixty years until they found what the Navy could not – their father’s lost submarine.

Most breaking news these days comes from cell phones pictures, Twitter and journalists who travel in herds, trailing politicians or camped out at big stories, pouncing on problems to repeat over and over.  They offer up celebrity experts for solutions, the people who spend their busy days spouting opinions to cameras, while others in the shadows quietly make America work.  Bob will teach you how to look for those seemingly ordinary people who live the values our country cherishes.  They will help your student's reporting stand out.

Telling tales on television is a bit like writing on smoke.  After a brief mention, they drift away, but the lessons these people impart will linger.  That's why Bob has spent his life seeking solutions from people who are seldom asked, shining a light in neglected corners, revealing answers that others rush past.  Wisdom doesn’t always wear a suit.


Sunday April 15, 2012 4:30pm - 5:15pm PDT
Pavilion 1

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