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Curriculum Assessment and Administration [clear filter]
Sunday, April 15

9:00am PDT

Connecting Students and Community: Incorporating Service Learning into Media Courses

Service learning has been gaining momentum in higher education, and might be considered to be at its "tipping point." Employers expect students to have service learning on their resume, and colleges are responding by asking instructors to incorporate service learning in their curricula. Media courses are a natural fit for service learning. Topics include: Establishing contacts within the community, matching students with clients, assessment methods, the instructor's role in assisting students, and managing resources.
Moderator: Andy Curran, University of Cincinnati - Clermont College
Panelists: Clark Greer, Point Loma Nazarene University
Tom Hallaq, Idaho State University
Amy Crawford, Youngstown State University
Andy Curran, University of Cincinnati - Clermont College

Sunday April 15, 2012 9:00am - 10:15am PDT
Conference Room 3

9:00am PDT

20 Minutes Into The Future: The Latest Developments in Emerging Media
Like to take a peak over the horizon? As media educators, many of us find that focusing on current media possibilities is sufficiently overwhelming without expending extra energy thinking about "the next big thing." Yet, our students will be stepping into a media landscape that is always "under development." They will be challenged to adopt and interact with technologies that are barely out of the lab today. Join us as we explore developments just taking root along the boarders of our media frontier. Join us as we journey "20 Minutes Into The Future." Moderator: John Dailey, Ball State University
Panelists: Gregory Luft, Colorado State University; How to Know What You Don't Know
John Dailey, Ball State University; What's Cookin'?: An augmented reality video guide to Ball State University Dining Services.
Choonghee Han, Hope College; Multi-platform broadcast in classroom: Technological immediacy shapes the future of broadcast education.
Chetachi Egwu, Nova Southeastern University; Beyond Apps: The use of mobile technology for the dissemination of student media.
Mary Rogus, Ohio University; We Now Take You Live...

Sunday April 15, 2012 9:00am - 10:15am PDT
Pavilion 11

10:30am PDT

Form & Function: Online Teaching and Learning

Online and hybrid classes are becoming more popular for students and faculty. Some departments are expanding support for development and implementation of online courses to meet student needs and maximize university resources. This panel will explore effective strategies for online teaching and learning. By examining form and function, faculty will present online course design and assessment examples.
Moderator: Judy Oskam, Texas State University
Panelists: Judy Oskam, Texas State University; Developing University and Faculty Support for Online Teaching
Lisa Pecot-Hebert, DePaul University The Pro's and Cons of Technology in Online Learning
Cindie Yanow, Southeast Missouri State University; Advantages and Disadvantages of Online Classes and Hybrid Classes
Joe Sampson, Miami University; Teaching Across Time Zones: Assessing Broadcast Journalism Instruction Online
H. James Gilmore, University of Michigan-Dearborn; Virtual Production & the Creative Challenge of Online Learning
Sherri Ward, University of Central Oklahoma; Building Community Online: Lessons Learned

avatar for Lisa Pecot-Hebert, Ph.D.

Lisa Pecot-Hebert, Ph.D.

Associate Professor/Director, Journalism M.S. Program, University of Southern California
Lisa Pecot-Hébert, Ph.D. has been teaching at the college level for 20 years. She teaches a variety of print, broadcast and multimedia undergraduate and graduate courses and serves as the director of graduate journalism at USC Annenberg. Lisa also serves as the advisor for the USC... Read More →

Sunday April 15, 2012 10:30am - 11:45am PDT
Conference Room 1

10:30am PDT

Race/Gender/Media 3.0: Considerations of Diversity for Educators and Scholars
Attention to racial/ethnic and gender issues in the media is of vital importance in our society – not only for researchers but also for teachers and students. This panel represents a selection of new material appearing in the third edition of Rebecca Ann Lind’s “Race/Gender/Media,” to be released in January 2012 by Allyn & Bacon. With almost all of the readings new to this edition, the book and the panel considers race, gender, and class issues in the media from the perspective of audiences, content, and production. This is conceived as a “high-density” session, with panelists presenting short, conversational overviews of their work. Following the overviews, the floor will be open for discussion and question-and-answers regarding the work itself and how the research can be incorporated into a classroom setting – even a lower-division undergraduate course. We are consciously not including a respondent, because we want to allow more time for interchange among all participants – panelists and audience members. A similar format has been used to present new work from the prior two editions of the book, and it was well-received by the audience (hence the “3.0” in the session title). All of the work to be presented here is new, and has not been presented at any other conference. Moderator: Rebecca Ann Lind, University of Illinois at Chicago
Panelists: Lori Bindig, Sacred Heart University; Media Literacy in Eating Disorder Treatment
Leslie A Grinner, Syracuse University; Bella’s Choice: Deconstructing Ideology and Power in The Twilight Saga
Stacey Irwin, Millersville University; Mothers in Media
Diego Costa, University of Southern California; Becoming Modular: The (Re-)Assembled Queer “Male” Body and Its Digitally-Enabled Sexual Economy
Melinda S Krakow, San Francisco State University; Michelle A. Wolf, San Francisco State University; Rebecca Taff, San Francisco State University; Women with Physical Disabilities, Body Image, Media, and Self-Conception
Travis Lars Gosa, Cornell University; Crank Dat Barack Obama! Social Media and the 2008 Presidential Election
Cindy S. Vincent, University of Oklahoma; POOR Magazine and Civic Engagement through Community Media
Kiana Cox, University of Illinois at Chicago; Gender and Race as Meaning Systems: Understanding Theoretical, Historical, and Institutional Implications of Sexualized Imagery in Rap Music
Dina Ibrahim, San Francisco State University; Aymen Abdel Halim, San Francisco State University; How TV News Makes Arabs and Muslims Feel about Themselves
Mark Saxenmeyer, KSTP-TV; Exploring Gay/Straight Relationships on Local Television News

Sunday April 15, 2012 10:30am - 11:45am PDT
Pavilion 9

10:30am PDT

Working Together: Integrating Your Sports Curriculum with the Athletic Department
This panel will present a case study from Towson University showing how the Departments of Electronic Media and Film and Mass Communication worked with the university's Department of Athletics to have students provide content for the Athletics' website, along with the broadcasting and streaming of various sporting events. Moderator: John R. Turner, Towson University
Panelists: John MacKerron, Towson University; Jenny Atwater, Towson University; Damon Lewis, Towson University; Zach Maskavich, Towson University--student
Respondent: Greg Faller, Towson University

Sunday April 15, 2012 10:30am - 11:45am PDT
Pavilion 2

12:00pm PDT

Graduate Education in Mass Media: Balancing Theory and Application
This panel will discuss the state of graduate education in mass media programs at a variety of universities. Research is a focus of any graduate program, but how much should graduate work focus on application and practical industry-related skills? What should we, as graduate educators, focus on in our Curriculum? What skill-sets do our students need to be successful post-graduation? Moderator: Patricia Williamson, Central Michigan University
Panelists: Gregory Newton, Ohio University; Maintaining Our Balance: Curricular Choices in a Time of Change
Kimberly Zarkin, Westminster College; Nice Article List, But can you teach a 4-4?: How graduate schools should (and shouldn't) prepare students for life at a teaching institution.
Serena Carpenter, Arizona State University; Theoreticians or teachers: How to best prepare doctoral students for academic life.
Carey Martin, Liberty University; Screenwriting, Research Writing and Teaching Grad Students the Difference.
Patricia Williamson, Central Michigan University; The Role of Production and Applied Skills in a Mass Media Graduate Education Curriculum
Trey Stohlman, Central Michigan University; Teacher to student: How earning a doctorate made me a better teacher

Sunday April 15, 2012 12:00pm - 1:15pm PDT
Conference Room 1

1:30pm PDT

The Changing Faces of Faculty; Recruiting New Media Professionals

Traditional faculty have had mixed results adapting to new models of media education. The increasing need for currency and technical expertise in classrooms and labs has opened the door for hiring bright and energetic media professionals. This panel will address the benefits of looking beyond the conventional pool of teaching applicants to enhance the strength and breadth of media rich programs.
Moderator: Sandy Henry, Drake University
Panelists: Jeff Inman, Drake University; You Want Me to Do What?
Jill VanWyke, Drake University; Teaching an Old Dog New Tricks
Todd Evans, Drake University; Recruiting, Promoting and Tenuring: Tips and Tricks
Respondent: Michelle Van Maanen, University of South Dakota

Sunday April 15, 2012 1:30pm - 2:45pm PDT
Pavilion 2

1:30pm PDT

'Tipping Points' In Media Management Curriculum Planning

Social media and changes in audience expectations have provided new challenges for managers of media organizations. As technology and audiences continue to change, educators are faced with preparing students for the realities of the marketplace they will enter upon graduation.
Moderator: William G. Covington Jr., Edinboro University
Panelists: Bruce Mims, Southeast Missouri State University; Town & Gown Converge to Shape a New Multimedia Curriculum
Jabbar Al-Obaidi, Bridgewater State University
William G. Covington Jr., Edinboro University; Incorporating Media Literacy in Media Management Curriculum: A Logical Call for Action

Sunday April 15, 2012 1:30pm - 2:45pm PDT
Conference Room 2

3:00pm PDT

Tipping Technology in Your Favor: Strategies for Designing and Implementing Research and Teaching Laboratories

Technology is a critical tipping point in the evolution of teaching and research facilities. In class, we wrestle with what technologies students need to learn. In research, we study communication technology and often employ technology in the process. This panel examines the decision making process for facilities construction and technology purchases from the perspectives of a communication research laboratory (Auburn), HD studio (James Madison), usability teaching lab (Auburn), and field production and classroom technologies (Elon). Moderator: Norman E. Youngblood, Auburn University
Panelists: Norman E. Youngblood, Auburn University; LUCIA: Creating an Interdisciplinary Communication Research Lab
Vic Costello, Elon University; The Faculty Technology Committee: A Strategic Model for Managing
Technology Resources and Advancing New Initiatives
Joe Hinshaw, James Madison University; Building an HD Studio
Stewart Whittemore, Auburn University; Building and Integrating a Usability Lab for Teaching

Sunday April 15, 2012 3:00pm - 4:15pm PDT
Pavilion 11

3:00pm PDT

Grading Group Work
Panelists will present creative approaches to evaluating group work in production, theory and blended settings. Attendees are encouraged to share their successes and...other outcomes. Moderator: William Dorman, Millersville University
Panelists: David Tucker, University of Toledo; Tony DeMars, Texas A&M University - Commerce Campus; Candace Egan, California State University - Fresno; Samuel Ebersole, Colorado State University - Pueblo

Sunday April 15, 2012 3:00pm - 4:15pm PDT
Conference Room 5
Monday, April 16

10:15am PDT

Direct Student Measures and Programmatic Assessment: What I Know Now that I Wish I Knew Then
Using direct measures of student learning for programmatic assessment is a challenge. The panelists will describe how they use direct student measures in their programmatic assessment; and, explain what they have learned over the years trying to implement their assessment procedures. Moderator: William Christ, Trinity University
Panelists: Beth Barnes, The University of Kentucky; Jannette Dates, Howard University; Joe Foote, University of Oklahoma; Don Grady, Elon University
Respondent: Stacey Irwin, Millersville University

Monday April 16, 2012 10:15am - 11:30am PDT
Pavilion 2

10:15am PDT

The Diminishing Role of Radio in 21st Century Broadcast Curricula
Trends in radio indicate the overall number of jobs is decreasing. Critics have raised questions whether colleges and universities should stop teaching radio journalism, programming or other areas of radio. This panel will systematically discuss what areas of radio schools should focus on in the next few years, providing guidance to those who are modifying curricula. The panel will conclude with a vigorous discussion that includes comments from as many attendees as possible. Moderator:: August Grant, University of South Carolina
Panelists: Patricia Sanders, University of North Alabama
Jeffrey Wilkinson, United International College
Ric Harris, Accenture
Respondent: August Grant, University of South Carolina

Monday April 16, 2012 10:15am - 11:30am PDT
Pavilion 3

11:45am PDT

A New Convergence? Electronic Media and Public Relations Educators Discuss Opportunities for Collaborative Teaching
The members of this panel will begin a valuable discussion on the increasing opportunities for cross-curricular teaching between electronic media and public relations majors/sequences. Noting trends for crossover between these two historically disparate fields, this panel discusses how, as educators, we can provide students with a valuable and comprehensive education al experience that will also allow them to be marketable as they search for jobs that will allow them to utilize their skillset. Moderator: Wendy Maxian, Xavier University
Panelists: Blis DeVault, Xavier University
Joy Mapaye, University of Alaska Anchorage
Jessalynn Strauss, Xavier University
Natalie Tindall, Georgia State University
Richard Waters, University of San Francisco

Monday April 16, 2012 11:45am - 1:00pm PDT
Pavilion 2

1:15pm PDT

Industry-University Collaboration: Integrating Experiential Learning Into the Television Curriculum

This panel will address pedagogy and strategy behind the integration of experiential learning into the Curriculum of undergraduate and graduate television programs. It will feature mini-case studies that illustrate how students, faculty and industry professionals working together produce rich learning outcomes for students, while at the same time creating pathways to full-time employment. The panel will consist of university faculty who manage experiential learning curricula and television industry professionals who supervise students in the field.
Moderator: Allbert Tedesco, Drexel University
Panelists:  Larry Epstein, Drexel University
Princell Hair, Comcast SportsNet
Lydia Timmins, University of Delaware

Monday April 16, 2012 1:15pm - 2:30pm PDT
Conference Room 3

1:15pm PDT

The Dark Side of Teaching: Whatever Happened to Classroom Civility?

When they happen, classroom civility infractions can be volatile, often resulting in stress and anxiety for everyone involved. In extreme cases, careers may be threatened, leaving a faculty member panicked and in a state of disbelief. This panel will examine civility issues, from faculty member’s perspectives, a chair’s perspective, and an attorney’s perspective, that have brought some teachers to the “tipping point”. Presentations will be brief in order to commit time for meaningful discussion.

Monday April 16, 2012 1:15pm - 2:30pm PDT
Pavilion 2

2:45pm PDT

Assessing Creative Work: A Practical Approach to Rubrics and Feedback
This panel will address the growing need to tie evaluations on individual projects to larger course objectives, and to provide feedback that excels in consistency and quality across projects. Rubrics will be provided and discussed for projects including video production (general), social media blogging, news packages, photojournalism, group projects, and senior portfolios. 6 panelists will present for 8 minutes each, leaving significant time for discussion during the session. Moderator: Thomas Baggerman, Point Park University
Panelists: Amy Crawford, Youngstown State University; Assessing Capstone Production Portfolios
Scott Hodgson, University of Oklahoma; Evaluating Groups with an Individual Perspective
H. James Gilmore, University of Michigan-Dearborn; Image, Information and Art: Responding to Photojournalism
Gretchen Dworznik, Ashland University; Getting the story: Using Rubrics to Assess Student Television News Packages
David McCoy, Ashland University; Assessing the Creative Content of a Social Media Blog Assignment
Thomas Baggerman, Point Park University; Video Production Assessment: Complexity and Simplicity

Monday April 16, 2012 2:45pm - 4:00pm PDT
Pavilion 2

4:15pm PDT

Curriculum Swapshop on Solo Journalism: Teaching Strategies, Assignments, Exercises, Activities, Tools and Resources to Prepare Students to go it Alone as a Journalist
Whatever it’s called – one-man-band, backpack, multimedia, or all platform – journalism graduates are expected to be able to go solo, covering all aspects of a story both editorial and technical across a variety of distribution platforms. What does it take to prepare students to be solo journalists? Panelists will share ideas for readying students to handle the journalistic and technical challenges of being a solo journalist. Moderator: Candace Egan, California State University - Fresno
Panelists: Jeffrey Layne Blevins, Iowa State University; Using solo-journalism skills to teach the diversity principle in media law and policy
Wes Akers, Northern Kentucky University; Summer Bootcamp: Preparing Graduate Students with Multimedia Journalism Skills to Work in a Converged Newsroom at Indiana University
Gina Dahlia, West Virginia University; One-Man-Band Bootcamp
Stephen McCreery, University of Georgia; Give a hoot before your shoot: The importance of parity between technical know-how and journalism skills
Erica Edwards, Pittsburg State University; Making of the “One Man Band"
Respondent: Sara Wittmeyer, Indiana University

Monday April 16, 2012 4:15pm - 5:30pm PDT
Pavilion 2

4:15pm PDT

Taking the Show on the Road: An Inside Look at Leading an International Media Expedition
This panel will explore what is involved with taking a group of media students abroad. Panelists will discuss what a trip like this can accomplish, what it takes to organize and execute this type of trip, how to create an outcome that is satisfying to a diverse group of individuals, the challenges that you’ll face when working in another country and culture and finding stories to tell. When participants leave, they’ll have a checklist to help guide them in getting their own media trip abroad started.

Moderator: Susan Smith, Ball State University
Panelists: Christine Taylor, Butler University; Terry Heifetz, Ball State University; Kenneth Creech, Butler University

Monday April 16, 2012 4:15pm - 5:30pm PDT
Pavilion 3
Tuesday, April 17

9:15am PDT

Thinking Outside a Moving Box: Unconventional Approaches to Teaching News Fundamentals
Curricular change isn’t easy at most universities, but some schools are using new approaches to teach everything from audio and video, to diversity and even broadcast journalism history. Panelists will discuss how to engage students while teaching fundamentals, as well as how to prepare students for entry-level positions in a rapidly evolving media environment. Moderator: Terry Heifetz, Ball State University
Panelists: Adam Kuban, Ball State University
Kimberly Mangun, University of Utah
Mary Spillman, Ball State University

Tuesday April 17, 2012 9:15am - 10:30am PDT
Pavilion 2

9:15am PDT

Why and How To Teach User Centered Design
Have you ever encountered a website that was simply impossible to navigate? Then wondered, who designed this? What were they thinking? This panel will focus on creating interactive content designed for the user, not the designer. This concept seems so logical, inherently intuitive, but it obviously is neither. Moderator: Rustin Greene, James Madison University
Panelists: Yoshiko Burke, University of Cincinnati; Evaluating Design Process
Allison Normand, James Madison University; Narratives, Personas, and Teaching User-Centered Design
Yvette Shen, James Madison University; Usability Issues Designing For the Mobile Web
Mary Schaffer, California State University @ Northridge; Writing For The Web: Assignments That Work
Rustin Greene, James Madison University; What Is User Centered Design, And Why Do We Care?

Tuesday April 17, 2012 9:15am - 10:30am PDT
Pavilion 9

10:45am PDT

Adventures in Academe: Professional Broadcasters Discuss Their New Careers in University Settings
Four former broadcasters with a combined total of over 100 years of professional experience at major market television stations will reflect on their current careers in university settings. Panelists will explain how their previous experiences have helped them in their current positions. They will also give a frank appraisal of the expected and unexpected in their new careers. Moderator: Norman Felsenthal, Temple University
Panelists: Roger LaMay, University of Pennsylvania; Fun and Games in Public Radio
Janice Selinger, The College of New Jersey; Adjuncts Balancing Academe and …
Peter Jaroff, Temple University; The Big Story: How (and why) I Went from Producer to Professor
Paul Gluck, Temple University; You Can't Say That On College Cable

Tuesday April 17, 2012 10:45am - 12:00pm PDT
Conference Room 3

2:45pm PDT

Course “SmashUp”: Creating Noteworthy Student Community Projects

This panel will discuss how collaborations between media production courses, communication studies courses, or even courses from other departments, can produce viable community media projects while providing relevant, real-world experiences for all students involved. Panelists will lead a discussion on the community media projects they devised and share techniques on how other colleges and universities can implement and execute such service learning experiences. They will also discuss how to get student buy-in when doing such collaborations.
Moderator: Victor Evans, Thiel College
Panelists: Kevin Burke, University of Cincinnati
Laurie Moroco, Thiel College
Diane Guerrazzi, San Jose State University
Alan Hueth, Point Loma Nazarene University
Douglas Osman, Purdue University

Tuesday April 17, 2012 2:45pm - 4:00pm PDT
Pavilion 2

4:15pm PDT

The Tipping Point: Creating a Viable Media Communication Major for the 21st Century

From new programs to ones over 50 years old, discussion will include institutional approaches to creating or refreshing the media communication major. Like the 2012 BEA convention theme, this panel found the tipping point to highlight developments that have now reached "it's happening, we have no choice but to deal with it." Various Carnegie level intuitions are represented which have recently met the challenge of revamping curricula to face today’s job and media market needs.
Moderator: Susan Simkowski, University of Arkansas-Fort Smith
Panelists: Paul Hemenway, Lamar University
Gregory Bray, SUNY - New Paltz
Susan Westfall, Georgia Perimeter College
Curtis Holsopple, Virginia State University
Susan Simkowski, University of Arkansas-Fort Smith
Respondent: Larry Jurney, Oklahoma Christian University

Tuesday April 17, 2012 4:15pm - 5:30pm PDT
Pavilion 2
Wednesday, April 18

9:00am PDT

Administrator's Roundtable: Your Turn: The Challenges of the New Department Chair

This 5th installment of the Administrator's Roundtable will focus on the experiences of the new department chair. This leadership role in our academic hierarchy brings with it a host of unique challenges for the newcomer. Panelists will address several of these issues with brief presentations, followed by an extended question and answer session in the roundtable format. You are encouraged to bring your own observations and experiences for discussion. This panel is not only for administrators -- it is open to anyone interested in departmental leadership.
Moderator: Jeffrey Guterman, University of Pittsburgh At Bradford
Panelists: Jennifer Henderson, Trinity University; Fostering Working Relationships with Senior Faculty
Louisa Ha, Bowling Green State University; Finding the Balance Between Administrative and Teaching Duties
Terry Likes, Tennessee State University; Grading the Faculty: Annual Performance Evaluations

Wednesday April 18, 2012 9:00am - 10:15am PDT
Pavilion 2

10:30am PDT

How to engage Students in a Fractious World of Technology and Information: Tips and Ideas

Most college students need to feel connected. And most believe they can text, email and instant message all while listening to your lecture and do it all equally well. Emerging research tells us this is not true. So how do we engage students in the classroom getting them to leave mundane and supercilious information behind? Faculty members from several institutions will give you their best ideas and ask for yours in a robust discussion of how to get students connected to your class and not the outside world.
Moderator: Jerry Renaud, University of Nebraska @ Lincoln
Panelists: Hubert Brown, Syracuse University
Kristen Perez, Briar Cliff University
Kathy Heuston, Austin Peay State University
Bernard McCoy, University of Nebraska @ Lincoln; Digital Distractions: What are the ground rules?

Wednesday April 18, 2012 10:30am - 11:45am PDT
Conference Room 2

10:30am PDT

Developing New Courses in Sports

Panelists will present an overview of a relatively new course in their sports communication Curriculum. They will focus on course objectives, readings, class activities and graded assignments.
Moderator: Max Utsler, University of Kansas
Panelists: Terry Likes, Tennessee State University; Sports Journalism and New Media
Roger Hadley, Oklahoma Baptist University; Baseball Films
Matthew Harmon, Monmouth University; Issues in Sports Media
Don Moore, Ohio University; Remote Sports Production
Brody Ruihley, University of Cincinnati; Fantasy Sports

avatar for Don Moore

Don Moore

Associate Professor, Director Electronic Media, Ohio University Southern
Assistant Professor, Director Ohio University Southern Campus, interest sports production.

Wednesday April 18, 2012 10:30am - 11:45am PDT
Pavilion 3

10:30am PDT

West Virginia Uncovered – Interactive Learning, Teaching, and Storytelling
This panel showcases West Virginia University’s successful multimedia and community journalism program, West Virginia Uncovered. WVU journalism students work with small, rural community papers to produce multimedia pieces and content for the newspaper websites. Newspaper staff also receive training workshops in new and emerging technology. Moderator: Sara Magee, Loyola University Maryland
Panelists: MaryKay McFarland, West Virginia University
Evan Moore, West Virginia University
Mallory Bracken, West Virginia University

Wednesday April 18, 2012 10:30am - 11:45am PDT
Conference Room 1

12:00pm PDT

Service Learning Projects in Production: Connecting Students with Community
Video production projects that partner students with non-profit organizations and campus enrichment programs, offer opportunities to experience engaging activities that help to promote a message or cause. Panelists will discuss the challenges and rewards of philanthropic production projects and share examples of completed work. Moderator: Erik Johnson, University of Wisconsin - River Falls
Panelists: Samuel Ebersole, Colorado State University - Pueblo
Y. Jane Winslow, SUNY - Oswego
Phil Hoffman, The University of Akron

Wednesday April 18, 2012 12:00pm - 1:15pm PDT
Pavilion 9