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Sunday, April 15

9:00am PDT

One on one with Mark Saxenmeyer: Reality TV with a Purpose

Veteran news reporter Mark Saxenmeyer dares mention the words “reality TV” and “meaningful dialogue” in the same sentence, and calls some of his recent work “reality TV with a purpose.”  Saxenmeyer produced Experiment: Gay and Straight, and The Experiment in Black and White, while working at FOX News Chicago. In each program, 10 Chicago-area residents (5 gay and 5 straight in the former example; 5 black and 5 white in the latter) lived together for a week and discussed everything (to use examples from Experiment in Black and White) from affirmative action, slavery reparations and racial profiling, to discrimination, crime, and stereotypes.

This panel will open with clips from the Experiments, and then Saxenmeyer will respond to questions from Rebecca Lind and the audience. What challenges did he face when producing these shows? How important were the ratings? What were the legal issues and how did he handle them? What about casting? Editing? Promotion? How did he turn a series of news stories aired on successive nights into a long-form documentary? What would he do differently now? How did the program use new/interactive media? Is there a place for "reality TV" on the news? What is the future of news?
Moderator: Norm Medoff, Northern Arizona University
Panelists: Rebecca Ann Lind, University of Illinois at Chicago; Mark Saxenmeyer, KSTP-TV

Sunday April 15, 2012 9:00am - 10:15am PDT
Pavilion 1

10:30am PDT

Convergence Redefined: Newsrooms Look Toward New Types of Partnerships
Partnerships between television stations and newspapers have not lived up to their hype or promise, but new types of affiliations are gaining strength. This panel will present the latest research on who is sharing what content with whom and whether these joint ventures will be a model for the future. Moderator: Mary Spillman, Ball State University
Panelists: Robert Papper, Hofstra University; Larry Dailey, University of NV, Reno; Tim Brown, University of Central Florida

avatar for Tim Brown

Tim Brown

Tim Brown is the CEO of IDEO, a global design- and innovation-consulting firm. Ranked independently among the 20 most innovative companies in the world, IDEO has contributed to such standard-setting innovations as the first mouse for Apple, the Palm V, and Bank of America’s “Keep... Read More →

Sunday April 15, 2012 10:30am - 11:45am PDT
Conference Room 5

12:00pm PDT

Face to Face with Facebook and Other Social Media in the Classroom

Social media is the number one site that most students interact while gathering information. Why not bring this heightened attention and awareness into our learning environment in which we as educators control. This panel will discuss how to use social media to strengthen our Curriculum.
Moderator: Kathy Heuston, Austin Peay State University
Panelists: Sue Burzynski Bullard; University of Nebraska-Lincoln; Twitter as a Tool for Journalists
Trina Creighton; University of Nebraska-Lincoln; Broadcast Journalism and Facebook with Students
Kathy Heuston; Austin Peay State University; Facebook in the Classroom
Stacie Mumpower; Austin Peay State University; Social Media usage in Live Production

Sunday April 15, 2012 12:00pm - 1:15pm PDT
Pavilion 3

12:00pm PDT

Ethics and Ddiversity in the Classroom and the Professions

Controversies erupt in classrooms and in the professions concerning diversity, and many of these controversies include ethical components. For instance, is the sexual orientation of a significant company’s CEO newsworthy?  Should news organizations publish mug shots if research shows they contribute to stereotyping?  Journalists may disagree about what is appropriate, but all usually cite ethical principles in justifying their positions. This panel will help educators see the ethical angles in these situations and become more comfortable with talking about them in productive ways with students.
Moderator: Brad Gorham, Syracuse University
Panelists: Patrick Parsons, Pennsylvania State University
Cristina Azocar, San Francisco State University
Shannon Bowen, Syracuse University

Sunday April 15, 2012 12:00pm - 1:15pm PDT
Conference Room 5

1:30pm PDT

Performance as the “Tipping Point”: Teaching Students to Win the Resume Video…and the Job
We’ve all heard the stories of news directors who decide within a minute, sometimes in less than 30 seconds, whether to watch an entire resume video. Resume videos usually begin with the “formula” of a round robin of stand-ups and live shots, meaning that the news director makes a decision based on how the reporter performs on camera. We teach them to write, to interview, to report, to produce good packages, but how do we get them ready for the camera? This panel will examine best practices for teaching performance and winning strategies for grabbing attention in resume videos.

Nancy Dupont, University of Mississippi, moderator

Mary Blue, Tulane University

Dave Cupp, University of North Carolina at Chapel Hill

Bob Noonan, News Director, WPMI-TV, Mobile, Alabama

Dana Rosengard, Suffolk University

Kirk Varner, News Director, WKRC-TV, Cincinnati

Sunday April 15, 2012 1:30pm - 2:45pm PDT
Pavilion 3

3:00pm PDT

Fairness in the Pressbox: Who Can Fans Trust When the Teams Control so Many of the Platforms?

This panel will examine the growing trend of sports teams bypassing traditional journalism platforms to reach out directly to fans with team-produced stories using social media, internet, and team controlled video channels. What is the future role of the critical sports reporter and how can fans separate objective reporting from team PR.
Moderator: Joey Helleny, Southern Illinois University @ Carbondale
Panelists: Barry Gresham, Austin Peay State University
Neil Roberts, Minot State University 


Sunday April 15, 2012 3:00pm - 4:15pm PDT
Pavilion 3
Monday, April 16

11:45am PDT

Covering Campaigns and Candidates: Teaching Students to Report Beyond the Rhetoric and Focus on Issues that Matter to a Local, State and National Audience

Panelists will present helpful information to educators and offer real advice to arm students heading into the field of reporting. The panel will focus on the critical thinking element with lots of examples on how to help students smartly navigate the production of political news.
Moderator: Grace Provenzano, San Francisco State University
Panelists: Steven Reiner, Stony Brook University & former producer, "60 Minutes"; Covering Campaigns and Candidates
Aaron Brown, Arizona State University Walter Cronkite School, former CNN & ABC World News Anchor 
Anthony Moretti, Point Park University; You Want Us to Do a 3-Hour Live Program? How One University Educator Had His Students Cover Election Night 2008 (and What He Has Planned for 2012)
Rick Sykes, Central Michigan University; Students Covering Local and Regional Politics During an Election Year

Monday April 16, 2012 11:45am - 1:00pm PDT
Pavilion 3

1:15pm PDT

Integrating College Newscasts with Companion Websites and Social Media Components: Where Do I Start?

With everything going viral, how can you make sure your college newscast is keeping up? This panel explores strategies for creating companion websites with college newscasts. Panelists will discuss how to see the "big picture" when producing newscasts with social media like twitter and facebook. We’ll show examples of how faculty are branching out, teaching students the value of web producing with their newscasts and the importance of using social media in this multimedia environment.
Moderator: Bob Gould. Michigan State University
Panelists: Gina Dahlia, West Virginia University
Tim England, Texas State University - San Marcos
Phyllis Slocum, University of North Texas
Bob Gould, Michigan State University

Monday April 16, 2012 1:15pm - 2:30pm PDT
Pavilion 11

2:45pm PDT

AIRCHECK: Student Newscasts - How to Maximize Experience and Value

Weekly or daily, student newscasts are a big part of many of our academic programs. Live or live-to-tape, they present a tremendous challenge to our resources, facilities and patience. Broadcast, podcast or simulcast, many of us have learned lessons the hard way. Now you can pick up pointers from colleagues who have already recovered from breaks and bruises. This is always an action-packed session with examples and advice and immediate take-aways.
Moderator: Dana Rosengard, Suffolk University
Panelists: Rich Landesberg, Elon University; Phoenix 14 News
Phyllis Slocum, University of North Texas; NTTV Nighty News
Gary Hanson, Kent State University; TV2 News at 5:30

Monday April 16, 2012 2:45pm - 4:00pm PDT
Pavilion 11

4:15pm PDT

Curriculum Swapshop on Solo Journalism: Teaching Strategies, Assignments, Exercises, Activities, Tools and Resources to Prepare Students to go it Alone as a Journalist
Whatever it’s called – one-man-band, backpack, multimedia, or all platform – journalism graduates are expected to be able to go solo, covering all aspects of a story both editorial and technical across a variety of distribution platforms. What does it take to prepare students to be solo journalists? Panelists will share ideas for readying students to handle the journalistic and technical challenges of being a solo journalist. Moderator: Candace Egan, California State University - Fresno
Panelists: Jeffrey Layne Blevins, Iowa State University; Using solo-journalism skills to teach the diversity principle in media law and policy
Wes Akers, Northern Kentucky University; Summer Bootcamp: Preparing Graduate Students with Multimedia Journalism Skills to Work in a Converged Newsroom at Indiana University
Gina Dahlia, West Virginia University; One-Man-Band Bootcamp
Stephen McCreery, University of Georgia; Give a hoot before your shoot: The importance of parity between technical know-how and journalism skills
Erica Edwards, Pittsburg State University; Making of the “One Man Band"
Respondent: Sara Wittmeyer, Indiana University

Monday April 16, 2012 4:15pm - 5:30pm PDT
Pavilion 2

4:15pm PDT

Implementing Professional Standards in Your Student Media Newscast

This panel examines the advantages and disadvantages and the challenges and rewards of pushing your students to implement professional levels of performance and behavior in their student newscasts and offers suggestions and ideas to help advisors achieve a greater level of professionalism in your student media newscasts.
Moderator: Dale Hoskins, Northern Arizona University
Panelists: Phil Hoffman, The University of Akron; Professional Operational and Work Standards in Your Student News Operation
Chad Curtis, Brigham Young University; Enforcing Professional Ethical Standards in Student Media Newscasts and Newsrooms
Erica Edwards, Pittsburg State University; Professional Presentation Qualities in Student Newscasts
Thor Wasbotten, Pennsylvania State University; Professional Content in Your Student Newscasts
Respondent: Dan Garrity, Gonzaga University

Monday April 16, 2012 4:15pm - 5:30pm PDT
Conference Room 5
Tuesday, April 17

9:15am PDT

The New Mini-cams: Do we Need BIG Cameras to Teach News Video?
In the 1970s ENG “mini-cams” revolutionized TV news coverage. Now smaller, lighter, cheaper cameras are revolutionizing the video news gathering business again. Anyone with a cell phone and editing software can be a videojournalist. So, do we need to teach students how to use larger, more traditional video cameras anymore?
Moderator: G. Stuart Smith, Hofstra University
Panelists: Dale Cressman, Brigham Young University; Discusses his backpack journalism class in which students can use any camera they wish
Peg Achterman, University of Washington; Will TV stations and videographers be willing to switch to these new mini-mini-cams?
Gary Symons, President and CEO, VeriCorder Technology; The Global Mojo Project and VeriCorder’s iPhone enhancements allowing the phone to be used as a full-fledged videojournalism camera.

Dale Cressman, Brigham Young University; Peg Achterman, University of Washington; Gary Symons, VeriCorder Technology Inc.

avatar for Dale Cressman

Dale Cressman

Associate Chair, Undergraduate Studies, Brigham Young University
Husband, father, university professor & journalism historian with a weakness for New York City architecture and new media technology.

Tuesday April 17, 2012 9:15am - 10:30am PDT
Pavilion 1

10:45am PDT

Teaching Broadcast News Through Convergence and Collaboration
This panel will explore successful methods for teaching broadcast news in 2012 and beyond. Ozarks News Journal is a multi-award winning program that includes a TV newscast (aired throughout the state of Missouri), website, phone application and production training program. Panelists will discuss techniques for in-class convergence and for preparing students for a world of journalism that demands a multitude of skills. Panelists will also discuss how to structure such a program with limited budget and resources. Moderaotr: Kevin Swift, Missouri State University
Panelists: Andrew Cline, Missouri State University
Deborah Larson, Missouri State University
Colby Jennings, Missouri State University

Tuesday April 17, 2012 10:45am - 12:00pm PDT
Pavilion 11
Wednesday, April 18

9:00am PDT

New Technology, New Uses: Emerging Uses for Emerging Media
The media climate is changing quickly and technology is in the driver’s seat. So now that you have all this new technology, how can you use it? This panel will look at some of the unique ways technology is being used in the classroom, the newsroom and in the field as well as ways that new technology is providing otherwise elusive opportunities for students. Included in the discussion will be using Skype for live shots in the field and using Twitter to crowd source at sporting events. Moderator: Susan Smith, Ball State University
Panelists: Rick Sykes, Central Michigan University
David Burns, Salisbury University
Terry Heifetz, Ball State University

Wednesday April 18, 2012 9:00am - 10:15am PDT
Conference Room 1

9:00am PDT

Student Media's Role During Crisis: Hoping for the Best, Preparing for the Worst

It can happen at your campus.  Are you prepared?  From public relations nightmares, to quick-moving contagions to lone gunman, getting accurate information out quickly is crucial.  This panel will present information and ideas to help your educational media outlet (including new media outlets) prepare for difficult situations and be a useful resource for the educational and local community.
Moderator: Brenda K. Jaskulske, University of North Texas
Panelists: Donna Sauls, Texas Woman's University; Emergency Alert!  Who Do I Call?
Glenn Hubbard, East Carolina University; Starting Your Own Crisis, a Case Study:  What Happens When Student Content Decisions Bring Controversy
Ann Strahle, University of Illinois-Springfield; Coverage in Times of Crisis
Thor Wasbotten, The Pennsylvania State University; Scandal in the Valley: The Day Penn State Became the News

avatar for Glenn Hubbard

Glenn Hubbard

Glenn Hubbard is dean and Russell L. Carson Professor of Finance and Economics at Columbia Business School. He is also a research associate of the National Bureau of Economic Research. In addition to writing more than 100 scholarly articles in economics and finance, Hubbard is the... Read More →

Wednesday April 18, 2012 9:00am - 10:15am PDT
Conference Room 2

10:30am PDT

The Business of TV News
TV news hasn't simply changed arbitrarily; it's changed in response to and in connection with significant changes in the business of TV news. With a mix of academics and professionals, this panel will explore how the business of TV news has changed, is changing, and where it's heading. Beyond that, we'll examine what that means for jobs, journalism education and journalism itself. Moderator: Robert Papper, Hofstra University
Panelists: Rob Mennie, Senior Vice President/News, Gannett Broadcasting
Emily Neilson, President & General Manager, KLAS-TV, Las Vegas
Ron Comings, KLAS-TV
August Grant, University of South Carolina
Adam Bradshaw, News Director, KVVU-TV, Las Vegas

Wednesday April 18, 2012 10:30am - 11:45am PDT
Conference Room 5

12:00pm PDT

The Muslim Student-Anchor: Is Traditional Religious Dress Appropriate?
College and university campuses are dedicated to diversity, but what are the faculty responsibilities when a student who wears traditional religious clothing such as a Muslim hijab or a Jewish yarmulke aces an audition for a student TV newscast? What if the station airing the newscast refuses to accept the student? Should there be a frank discussion with the student regarding realistic job prospects? What are the EEOC liabilities? As a more diverse student base enters communication programs, these delicate issues are bound to arise. Moderator: Peter Casella, University of North Florida
Panelists: Mark Lodato, Arizona State University
Ron Comings, KLAS-TV
Dalia Ashmawi, American University of Cairo
David Deeley, University of North Florida

Wednesday April 18, 2012 12:00pm - 1:15pm PDT
Conference Room 5